1980 - for the first time in the history of Western Union revenues from money transfers exceeded the income from the telegraph service. In order to increase competitiveness and market expansion of its services, Western Union launched a program of loyalty Western Union Gold Card for customers, who has repeatedly made money transfers via Western Union. In 1935, Western Union has put into operation first intercity fax communication. Another invention of Western Union - time synchronization. In 1866, Sibley ordered the engineers to develop a Western Union telegraph system of stock quotes in real time. In 1933, by the Western Union Company were invented "singing telegrams". Thanks to cooperation with Western Union the Associated Press at the end of the XIX century took almost monopolistic position in the U.S. market news. In the 1910-1920 years. Western Union is actively engaged in researching, innovating in the field of data transmission. Western Union for more than 130 years provides money transfer services to its customers.