Western Union has taken of 451st position in the rating Fortune 500 in 2009, having moved from 473rd line in 2008. In February 2009 the company entered into an agreement with Fexco to acquire 100% of its shares for $ 159.9 million. In order to increase competitiveness and market expansion of its services, Western Union launched a program of loyalty Western Union Gold Card for customers, who has repeatedly made money transfers via Western Union. In 1856, in 7 years after the foundation of New York State Printing Telegraph Company, the company changed its name to Western Union Telegraph Company. In the 1910-1920 years. Western Union is actively engaged in researching, innovating in the field of data transmission. In October 1871 the company Western Union began to provide money transfer services, drawing on its own extensive telegraph network.