Sadhesh Giriyan, vice president of Xpress Money, said: "We aim to become a major provider of instant money transfers around the world. We have a strong brand that is well known in the world, and it continues to grow thanks to the high standards of our everyday business practices". Xpress Money started its activity with the only purpose of supporting of growing community of expatriates so that it softened the stress associated with life away from home and family. The goal has found concrete form in a simple, convenient and reliable way to send money back home to their families. Today the company is "Xpress Money Ltd", registered in 1999 in London, is one of the largest in the Middle East. Xpress Money - a serious player, service stations of which are functioning in more than 50 countries. This includes such important corridors as Oceania, Africa, Canada and the British direction. The system is represented in India, Indonesia, Italy, Nepal, Pakistan and the Philippines, as well as in the U.S. and the UAE. Speaking of the key points, COO Y. Sudhir Kumar Shetty said: "We started with a simple model of" cash-cash "and now Xpress Money has a whole range of products, taking into account the diverse needs of our clients". The new brand positioning of Xpress Money is based on the the premise that they are "the most reliable in the world of instant money transfer service." Advantages of the "Xpress Money": high speed - Transfer funds for one minute. It was announced and that the the club card Xpress Money Priceless, which was successfully introduced into circulation in the UAE earlier this year, will now run throughout the Cooperation Council for the Gulf States in the deployment of this program in 2012. Services of Unistream will be fully available in more than 13 thousand service points of Xpress Money service worldwide, and customers of the English system will be serviced in Unistream.