Worldwide, the company Xpress Money is known for its reasonable price to pay for making transfers and competitive exchange rates. Speaking of the key points, COO Y. Sudhir Kumar Shetty said: "We started with a simple model of" cash-cash "and now Xpress Money has a whole range of products, taking into account the diverse needs of our clients". After the payment of funds to the recipient, "Xpress Money" notifies the sender with the help of free SMS-messages. The new brand positioning of Xpress Money is based on the the premise that they are "the most reliable in the world of instant money transfer service." Xpress Money is an Authorized Payment Institution (API), operating on the basis of a license of the Financial Regulation and Supervision (FSA). Xpress Money offers its customers fast, reliable and affordable way to transfer money around the world.