In 1920, Western Union has implemented the world's first transmission of images over the ocean. Leaving the idea of expansion into Europe, Western Union took up the expansion of services in the U.S. market. In 1877, starting from September, New York City residents began to have the opportunity to check the time on clock with the "time ball", located on the roof of constructed in the same year a new corporate headquarters - Western Union Building. The size of the commission fee for the transfer is charged according to the Western Union tariffs and depends on the amount of money sent. Money transfer is a matter of minutes, at any distance. The first offices of company were located in the Reynolds Arcade building in Rochester, New York. The sign above the main entrance to the building - Gold Card Loyalty Program Western Union