In order to increase competitiveness and market expansion of its services, Western Union launched a program of loyalty Western Union Gold Card for customers, who has repeatedly made money transfers via Western Union. Another invention of Western Union - time synchronization. You do not need to open a bank account, so you can send or receive money in any of the 170 000 service points of Western Union around the world. 1970 - a new service called In October 1871 the company Western Union began to provide money transfer services, drawing on its own extensive telegraph network. Number of active holders of "Golden Card" of Western Union amounted to 9.5 million people worldwide. In 1884 Western Union has become a joint-stock company and was brought to the stock exchange. The company has entered in the first American stock index Dow Jones. Western Union made so that the time in all of American civil services was the same.