In the early forties of the 20th century, Western Union has used the first time a commercial intercity microwave transmission system. In 1935, Western Union has put into operation first intercity fax communication. In October 2006 the company made an initial public offering of shares on the New York Stock Exchange, becoming independent from First Data company. In October 1871 the company Western Union began to provide money transfer services, drawing on its own extensive telegraph network. Gold Card Loyalty Program Western Union