1998 - the number of points of money transfers worldwide reached 50,000. The network of money transfers of Western Union is the world's largest. In order to increase competitiveness and market expansion of its services, Western Union launched a program of loyalty Western Union Gold Card for customers, who has repeatedly made money transfers via Western Union. Leaving the idea of expansion into Europe, Western Union took up the expansion of services in the U.S. market. In 1866, Sibley ordered the engineers to develop a Western Union telegraph system of stock quotes in real time. To obtain the Golden card can any client of Western Union, committing money transfers on this system more than 1 time per year. Getting the card is issued at the time of making of the next transfer. Before transition to remittances Western Union company rendered services on sphere of cable communication. In 1884 Western Union has become a joint-stock company and was brought to the stock exchange. The company has entered in the first American stock index Dow Jones.