In order to increase competitiveness and market expansion of its services, Western Union launched a program of loyalty Western Union Gold Card for customers, who has repeatedly made money transfers via Western Union. In 1877, starting from September, New York City residents began to have the opportunity to check the time on clock with the "time ball", located on the roof of constructed in the same year a new corporate headquarters - Western Union Building. In the 80's of Nineteenth century, Western Union was repeatedly tried capture by the railroad tycoon Jay Gould. He worked with Alexander Graham Bell, inventor of the first phone. In October 2006 the company made an initial public offering of shares on the New York Stock Exchange, becoming independent from First Data company. You do not need to open a bank account, so you can send or receive money in any of the 170 000 service points of Western Union around the world. In 1914 Western Union engineers invented the first payment card - a prototype of the modern credit card. Before transition to remittances Western Union company rendered services on sphere of cable communication. The Western Union Company is a financial services and communications company based in the United States. Western Union made so that the time in all of American civil services was the same.