In 1988, the company undertook a massive reorganization in response to rapidly changing business conditions. In particular, this need has arisen due to many technological changes that have taken place at that time. Company name was changed from Western Union Telegraph Co. to Western Union Corp. In the 30's of the twentieth century, Western Union has become the world's largest telegraph company. Most service points of Western Union work in the time convenient for customers throughout the week and throughout the year. In 1866, Sibley ordered the engineers to develop a Western Union telegraph system of stock quotes in real time. In April 1851 companions registered in Albany New York and Mississippi Valley Printing Telegraph Company (NYMVPTC), which included founded two years before New York State Printing Telegraph Company. In 1933, by the Western Union Company were invented "singing telegrams". Gold Card Loyalty Program Western Union