In 1988, the company undertook a massive reorganization in response to rapidly changing business conditions. In particular, this need has arisen due to many technological changes that have taken place at that time. Company name was changed from Western Union Telegraph Co. to Western Union Corp. Leaving the idea of expansion into Europe, Western Union took up the expansion of services in the U.S. market. Money transfer is a matter of minutes, at any distance. The Western Union Company uses the most up to date technologies and its unique worldwide computer network that allows to carry out quick money transfers payments in more than 190 countries around the world. Gold Card Loyalty Program Western Union Western Union made so that the time in all of American civil services was the same.