The presence of Western Union Gold Card at the client greatly simplifies the process of further processing of money transfers of and reduces the operation time for the sending of money, as the "Gold Card" is a carrier of the personal information about the client. In the 30's of the twentieth century, Western Union has become the world's largest telegraph company. As a result of 2011, net income of Western Union has increased by 28% to $ 1.165 billion, the company reported. In 1866, Sibley ordered the engineers to develop a Western Union telegraph system of stock quotes in real time. The first offices of company were located in the Reynolds Arcade building in Rochester, New York. The sign above the main entrance to the building - Sibley, the founder of Western Union, did not build a new telegraph lines, and persuaded the other players to join. American Telegraph Company, however, still had to buy it.