In the Western Union in the 30s of the 20th century worked 14 thousand couriers delivering telegrams. In order to increase competitiveness and market expansion of its services, Western Union launched a program of loyalty Western Union Gold Card for customers, who has repeatedly made money transfers via Western Union. Leaving the idea of expansion into Europe, Western Union took up the expansion of services in the U.S. market. In October 1871 the company has implemented the world's first telegraph money order. After a century money transfers have become a major source of income for Western Union. The Western Union Company uses the most up to date technologies and its unique worldwide computer network that allows to carry out quick money transfers payments in more than 190 countries around the world. The first offices of company were located in the Reynolds Arcade building in Rochester, New York. The sign above the main entrance to the building -