In the Western Union in the 30s of the 20th century worked 14 thousand couriers delivering telegrams. In 1860 the U.S. Congress arranged among the telegraph companies a competition to create a national line. The winner was Western Union. In order to increase competitiveness and market expansion of its services, Western Union launched a program of loyalty Western Union Gold Card for customers, who has repeatedly made money transfers via Western Union. In 1877, starting from September, New York City residents began to have the opportunity to check the time on clock with the "time ball", located on the roof of constructed in the same year a new corporate headquarters - Western Union Building. One of the common kinds of money transfer is a transfer via the international system of Western Union. 1970 - a new service called Number of active holders of "Golden Card" of Western Union amounted to 9.5 million people worldwide. Western Union made so that the time in all of American civil services was the same.