1980 - for the first time in the history of Western Union revenues from money transfers exceeded the income from the telegraph service. In 1995, First Financial Management was acquired by First Data Corp. (the deal amounted to $ 7 billion), and Western Union Financial Services became a subsidiary of First Data. In October 2006 the company made an initial public offering of shares on the New York Stock Exchange, becoming independent from First Data company. In 1933, by the Western Union Company were invented "singing telegrams". 1970 - a new service called Gold Card Loyalty Program Western Union