In 1935, Western Union has put into operation first intercity fax communication. Separation of the companies had two objectives: first, to give Western Union the opportunity to develop more intensively, and secondly, to help First Data to return to its original activity (in 1992 the company separated from the payment system of American Express as an independent financial services company). In October 2006 the company made an initial public offering of shares on the New York Stock Exchange, becoming independent from First Data company. In 2007 the company made 167.7 million transactions on money transfers between individuals and 404.6 million transactions between physical and legal persons. To obtain the Golden card can any client of Western Union, committing money transfers on this system more than 1 time per year. Getting the card is issued at the time of making of the next transfer. The Western Union Company is a financial services and communications company based in the United States. Gold Card Loyalty Program Western Union