MoneyGram International, one of the leaders in the market of international money transfers, announced about its entering the market of Bosnia and Herzegovina, started cooperation with the country's largest bank Nova Bank. The benefits of money transfers by MoneyGram: the payment of transfers is made in cash. The Global Funds Transfer segment is the primary segment of MoneyGram, providing money transfer and bill payment services to consumers, who are often unbanked or underbanked. In March 2012, the company MoneyGram merged with the network of U.S. payment centers ZipZap.